Preparing matcha is a simple yet mindful ritual — but the ratio of matcha to water (or milk) can vary depending on how you enjoy it.
Sei You Sha
Harvested from tea gardens near the foothills of Mt. Fuji, Sei You Sha Matcha is lightly roasted using a traditional hōjō (焙煎) method. This gentle roasting brings forward a warm, nut-driven character, evoking the comforting depth often found in classic nut-forward matcha styles.
Aroma
Naturally sweet with a clear tea fragrance, layered with soft roasted nut notes that appear even before whisking.
Taste Experience
Rounded and umami-forward, with a smooth, creamy mouthfeel and subtle roasted accents. The bitterness remains gentle and controlled, allowing the tea’s depth to unfold gradually.
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Koicha: Bold and expressive, with roasted nut flavours leading from the first sip.
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Usucha: Soft and balanced, with minimal astringency when brewed mindfully. The umami lingers pleasantly, leaving a clean, satisfying finish.
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Latte: The nutty aroma carries through beautifully, complementing milk without overpowering the tea’s natural character.
Presentation
Housed in an elegant black-and-white box, the matcha is protected by a clear inner case and wrapped in a traditional fabric pouch, accompanied by a brewing guide—thoughtfully designed for both gifting and refined everyday enjoyment.
How to Store Matcha
To keep your matcha fresh and flavorful:
- Store in an airtight container to prevent oxidation.
- Keep it in a cool, dry, and dark place — the fridge is ideal if sealed properly.
- Avoid moisture, heat, and light, as they can degrade quality.
- Use within 1–2 months after opening for the best taste.
- Always use dry utensils when scooping.
Tip: If stored in the fridge, let it come to room temperature before opening to avoid condensation.
How to prepare matcha?
1. Sift the Matcha
Add matcha powder into your bowl. Sift it to remove clumps and ensure a smooth, lump-free drink.
2. Add Water
Pour in hot water (not boiling). Water that’s too hot can make matcha taste bitter.
3. Whisk
Using a bamboo whisk, briskly whisk in a “W” or “M” motion until the surface becomes frothy with tiny bubbles. This creates a creamy, balanced texture.
4. Enjoy
Drink it straight from the bowl or pour into a cup. Sip and savor slowly.